|
Consortia or Consensus?
Current Issues in Industrial Standards Policy
George T. Willingmyre, P.E.
October, 1996
Executive Summary
International, regional and government standards policy makers are
redefining the relationships between the historical "full
consensus" standards process and the relatively newer standards
process model used by industry consortia and fora. During this
important transition period, stakeholders can help create policy that
will have far reaching implications. Full consensus standards
processes include elements of openness and public review, balanced
participation among interested groups, and due process and appeals for
aggrieved parties. Because of the short life cycles of Information
Technology (IT) products and the urgent need for compatibility
standards in this marketplace, companies in this sector found that the
time necessary to establish consensus according to historical
standards processes was too long. Taking advantage of the increased
protection from antitrust action provided by the National Cooperative
Research Act of 1984 and the National Cooperative Research and
Production Act of 1993, like-minded companies organized themselves in
consortia to produce "Publicly Available Specifications
(PAS)" in the shorter time frames consistent with their product
development needs. At the same time they achieved a relatively higher
level of control of the resulting standard because of the fewer
parties involved. At stake in the current public policy debate are the
terms and conditions under which PAS could achieve the same status as
standards from consensus processes either directly or through a
process of "transposition" by a consensus standards body.
Standards as a factor in international and regional trade and the
implementation of standards legislation in the United States make this
more than an academic exercise. The policies under consideration
signal a fundamental change in the traditional consensus standards
community.
Background
Standards produced through consensus processes enjoy a privileged
position in many situations. The Agreement on Technical Barriers to
Trade for example calls for governments to base their technical
regulations on International standards (predominantly those of the
International Organization for Standardization (ISO), the
International Electrotechnical Commission (IEC) and the International
Telecommunications Union (ITU)) and to notify and announce any
national deviations from relevant international standards. Members of
the World Trade Organization are obliged to encourage their private
sector standards organizations to fulfill consensus and public notice
requirements contained in a "Code of Good Practice."
Industries around the world have a strong business motivation to
participate in consensus standards activities that will lead to
appropriate international standards for their products. The
unification of the European marketplace rests in considerable part on
the policy of relying on the European standards organizations (The
European Committee for Standardization (CEN), the European Committee
for Electrotechnical Harmonization (CENELEC) and the European
Telecommunications Standards Institute (ETSI)) to elaborate the
acceptable "standard" means of meeting the "essential
requirements" in European Directives. Provisions of the National
Technology Transfer and Advancement Act of 1995 call for US federal
agencies to use technical standards "that are developed or
adopted by voluntary consensus bodies…as a means to carry out policy
objectives…"
Full consensus standards processes include elements of openness and
public review, balanced participation among interest groups, and due
process and appeals for aggrieved parties. Standards from consortia
are not "consensus standards" but such standards are
important in the Information Technology (IT) marketplace. Because of
the short life cycles of IT products and the urgent need for
compatibility standards in this marketplace, companies found that the
time necessary to establish consensus according to historical
standards processes was too long. Taking advantage of the increased
protection from antitrust action provided by the National Cooperative
Research Act of 1984 and the National Cooperative Research and
Production Act of 1993, like-minded companies organized themselves in
consortia to produce "Publicly Available Specifications
(PAS)" in the shorter time frames consistent with their product
development needs. At the same time they achieved a relatively higher
level of influence on the resulting standard because of the fewer
parties involved. In its 1996 Survey of Telecommunications -
Related Forum's Activities, Japan's Telecommunication Technology
Committee identified 63 such forums around the world. Attesting to the
marketplace relevance that PAS have obtained, international, regional
and national policy makers are exploring how standards from consortia
might achieve the "privileged" position presently held only
by consensus standards.
International Developments
One of the approaches under consideration in international standards
policy circles is to distinguish "consensus" in the
development process from "consensus" in the approval
process. The ISO/IEC JTC 1 Committee on information Technology
recognized the trend toward using consortia and fora and has
established a process whereby these specifications can more simply and
rapidly become ISO/IEC standards. The key to this process is the
conceptual separation of standards development and standards approval.
Under the Publicly Available Specification (PAS) process, JTC 1 can
approve an organization as an 'approved submitter' of PASs. This
approval, by National Body vote, is based on a review of the
organization's processes. Using a management guide developed by JTC 1,
each national body can evaluate the organization on the basis of due
process, stability, maintenance capability, intellectual property
policies, willingness to change, and other attributes. In order to
keep the process as flexible as possible, there are no mandatory
requirements. (As an example, the organization might state that its
specifications cannot be changed by JTC 1 -- and National Bodies will
vote based on whether they believe this is acceptable.) Once the
organization is approved as a submitter, its documents may be
submitted directly to JTC 1 for a "Draft International Standard (DIS)"
ballot. As of the end of 1996 the program will have been in place for
two years. To date there have been two organizations approved as PAS
Submitters. Curiously, no documents have as yet been submitted for
approval.
There is US domestic experience with the practice of distinguishing
consensus in development from consensus in approval. The American
National Standards Institute (ANSI) has long sanctioned alternative
approaches for obtaining the status of an American National Standard.
The "Canvas" method applies to organizations that have
obtained a level of agreement among a drafting group and who seek a
wider consensus though a "canvas" of identified interested
parties and an ANSI public review. The ANSI canvas method however has
not been popular with some "full consensus standards
organizations." These organizations contend that ANSI approval of
canvas method standards creates a false impression of process
equivalence that is neither warranted nor deserved.
Responding to a proposal by the American National Standards
Institute this September, the ISO Council established an ad hoc group
to consider how ISO might adopt more flexible arrangements with
outside organizations. Some of the controversies associated with the
ANSI canvas method will surely arise in the international standards
policy context of ISO exploring a similar process to transpose
submissions from consortia and fora. Vested interests in maintaining
the status quo may feel that a "PAS" process undercuts their
traditional roles. The ISO ad hoc group will work with selected
industry sector organizations (Information Technology &
Telecommunications, Petroleum, Aerospace and Automotive sectors are
proposed) to determine what processes are desired and how issues can
best be resolved. This work may include a survey of consortia and fora
to determine what they would want from a changed ISO process and how
to demonstrate and enhance the value of the ISO logo. ANSI recommended
that the project be coordinated with similar endeavors in IEC and ITU
to ensure that the formal standards world has a harmonized approach.
In this regard, the ITU is considering how to coordinate and
cooperate with the standards work of the Internet Engineering Task
Force and IEC intends to circulate a white paper on use of Publicly
Available Specifications before the end of 1996.
Regional developments
The use of standards as a tool of economic policy is probably no where
more refined than in the European Union. As a matter of European law,
the European standards organizations CEN, CENELEC and ETSI develop
standards that define acceptable means of complying with essential
requirements in regulatory Directives of the European Union. The
European Public Procurement Directive also calls on EU member
governments to give priority consideration to the European standards
in letting public contracts. In a July 1996 paper entitled Communication
from the Commission to the Council and the parliament on
"Standardization and the Global Information Society: The European
Approach" the Commission concludes that formal
standardization processes have not been able to deliver standards in
due time for their wide acceptance in ICT markets and states that
methods must be found to recognize the Publicly Available
Specification (PAS) work of consortia and industry fora. Specifically
the report states, "The European standards organizations are
invited to promote the possibilities of the adoption of specifications
that originate outside their formal structures. They should examine
the possibility of adopting PAS." While this appears to be
good news for consortia, there may be significant process conditions
attached. If standards of consortia are to have an important role in
the European marketplace, the Commission believes that mechanisms and
safeguards to protect European interests may be necessary. Many
consortia are based outside of Europe. It is implied that if the PAS
from such consortia are to have significance in Europe, then specific
European process criteria must apply to their development.
National developments
The relationship between consensus and consortia standards is
surfacing as a public policy issue in the United States as the US
Office of Management and Budget (OMB) revises its Administrative
Circular A-119 to implement the standards provisions of The National
Technology Transfer and Advancement Act of 1995. It has long been US
Government policy codified in the OMB Administrative Circular A119 to
use "voluntary" standards whenever possible. Congress
elevated the policy to the status of US law in The National Technology
Transfer and Advancement Act of 1995. Public Law 104-113, Section 12
encourages government agencies to use consensus standards rather than
developing their own. Furthermore, agencies must report and
defend any actions taken to develop new federal standards when
voluntary consensus standards are available. According to
Congresswoman Morella, the Chairwoman of the House Subcommittee on
Technology and sponsor of the legislation, "The effect of this
section… would be a reduction in Federal Procurement and operating
costs. For example instead of mandating products built only to special
government-created standards, the Federal Government can cut costs by
purchasing off the shelf products meeting a voluntary consensus
standard that, in the judgment of an agency, meets its procurement
requirements." Section 12 (d) requires federal agencies and
departments to use standards that are developed or adopted by
voluntary consensus bodies except when that would be inconsistent with
applicable law or otherwise impractical.
The law refers several times to the term, "voluntary consensus
standard." Congresswoman Morella explains, "The private
sector consensus standards bodies covered by the Act are engineering
societies and trade associations as well as organizations whose
primary purpose is development or promotion of standards…We meant to
cover only those standards which are developed through an open process
in which all parties and experts have ample opportunity to participate
in develop (sic) the consensus embodied in that standard." While
the intention may be clear here, Congresswoman Morella also alluded to
the importance of flexibility when she said, "We would expect
government procurement of off-the-shelf commercial products to be
exempted by regulation from any review under the act. We also do not
intend through this section to limit the right of the Government to
write specifications for what the government needs to purchase."
The job of defining the rules by which government agencies will
meet this new law rests with the OMB. One of OMB's principal roles is
controlling government expenditures. When this responsibility is
coupled with the understanding that a principal motivation of the
standards legislation is to reduce costs of government by pushing
standards work outside of government to the private sector, the stage
is set for the implementing regulations to take a liberal view of the
kind of standards that agencies should have to consider. A sentence in
a recent DRAFT of the proposed new OMB A-119 establishes a new
definition for the term "voluntary standard" to include,
"what are commonly referred to as 'industry standards' (not
always established through the full consensus process) as well as
consensus standards…" Later the term, "voluntary
standard" (not the term "voluntary consensus standard"
as in the legislation) describes the kind of standards that Federal
Agencies should rely upon, participate in and coordinate with. Whether
this additional flexibility for agencies to rely upon consortia
standards in the same manner that the legislation states that agencies
must rely upon consensus standards will remain in the final policy is
a matter for the OMB authors and Interagency Committee on Standards
Policy to consider. A draft of the OMB Circular will be published for
public comment in the Federal Register when this internal Government
question has been settled. No doubt there will be additional debate
during the public review.
Conclusion
International, regional and national policies on the relationship
between standards produced through full consensus procedures and
standards produced through consortia processes are being developed.
These proposed new policies signal a fundamental change in the
consensus standards development process. International organizations
are studying how Publicly Available Specifications could obtain the
same international status as traditional standards of ISO, IEC and ITU.
In Europe, the European Commission recognizes the marketplace impact
of PAS and is encouraging the European standards organizations to
include the work of consortia. However, if such consortia standards
are to achieve more formal status in Europe, the Commission has in
mind procedural safeguards to protect European interests in what in
many cases have been US-based activities. Domestically, administrative
guidance is now in process to define the kind of voluntary standards
(consensus or consortia) that government agencies would have to
consider before proceeding to develop their own.
Businesses and organizations affected by international standards,
regional standards in Europe, national consensus standards and
publicly available specifications of consortia have important stakes
in these policies. The policies will be shaped by those relatively few
companies and organizations that track these matters and actively
represent their interests in policy development. Now is the time to
participate and contribute.
|
|